From Hangzhou to the World: How Does TreeENT’s 10th Anniversary Attract Internat

From the first center at Hangzhou 501 Plaza – Quancheng Medical Center in 2017, to a multi‑city network spanning Shanghai, Shenzhen, and Guangzhou by 2026 – TreeENT celebrates its tenth anniversary. Over this decade, TreeENT has not pursued rapid expansion, but has quietly deepened its expertise in ENT care – clarifying every symptom and refining every procedure. Today, patients come from Hong Kong, Macau, Singapore, Malaysia, and even fly in from the United States and Australia. How has a specialty provider that started in Hangzhou drawn patients from across the globe?

Three Appearances on the Top 100 in a Decade, with Growing International Recognition

On its 10th anniversary, TreeENT was again named to the “2026 Future Healthcare Top 100 – Innovative Health Services & Industry Chain Services TOP 100.” Previously, TreeENT had been selected in 2023. As one of the most authoritative evaluation systems in China’s healthcare innovation sector, the awards received over 1,000 applications. TreeENT’s repeated inclusion reflects its sustained commitment to specialty depth and international quality standards.

At the same time, TreeENT’s Shenzhen center successfully passed the annual DNV International Healthcare Quality Certification re‑survey this month. DNV is one of the world’s most trusted third‑party risk management and quality assurance organizations, widely recognized as the “gold standard” in international healthcare quality management. Currently, only a few medical institutions in China have obtained DNV certification – beyond Peking Union Medical College Hospital, Sir Run Run Shaw Hospital (affiliated with Zhejiang University), and Renji Hospital (affiliated with Shanghai Jiao Tong University), TreeENT is among the first outpatient and ambulatory surgery centers in the country to achieve this certification. In the Hangzhou area, TreeENT is one of the earliest accredited institutions after Sir Run Run Shaw Hospital. During the re‑survey, the assessment team rigorously reviewed quality management systems, committee engagement, monitoring indicators, insurance patient records, and other dimensions, confirming that TreeENT’s clinical practices and service processes remain fully aligned with international healthcare standards.

Hangzhou Roots: International Standards Born from a Medical Mall

In June 2017, TreeENT established its first location in China’s first Medical Mall – Hangzhou 501 Plaza – becoming one of the earliest medical providers to open there. From the very start, TreeENT benchmarked itself against international standards and built its system in accordance with the dual international certifications of DNV Healthcare Quality and SGS Service Quality. In June 2020, both the Hangzhou outpatient clinic and the day‑surgery center received DNV accreditation, making them the first outpatient and day‑surgery facilities in China to be jointly certified, and they were also designated as designated medical institutions under Hangzhou’s public medical insurance scheme. This location is not only TreeENT’s starting point but also the “model room” for its international standards.

Why Do Global Patients Choose TreeENT?

The most compelling endorsement is never advertising, but word‑of‑mouth recognition from patients.

A patient from Hong Kong/Macau had previously undergone sinusitis surgery at a local private facility – at high cost and without being able to choose their surgeon – only to have all symptoms recur within three to four months. After coming to TreeENT, the physician reassessed the case and delivered precise treatment, finally resolving the long‑standing problem.

Patients from Singapore and Malaysia had long suffered from nasal congestion and snoring. With limited local insurance coverage and few treatment options, they traveled a long distance to TreeENT, where personalized treatment plans finally addressed years of issues.

A Chinese‑American patient with years of severe snoring and frequent nocturnal apnea episodes could not tolerate CPAP and faced mandatory occupational health screenings. Taking advantage of a holiday, they crossed the ocean to seek care – and on the very first night after surgery, the apnea episodes stopped.

On overseas social platforms, patients have left genuine reviews: “The doctor communicated smoothly throughout, explaining everything as the exam was done – it put me at ease.” “Compared to local care, quick appointment, no long queues, and a simple process.” “Thorough examination, proper medication use, and attentive post‑op follow‑up.”

International Exchange: From “Bringing In” to “Going Global”

TreeENT’s internationalization goes beyond serving overseas patients. In May 2024, TreeENT signed a sister‑hospital agreement with Japan’s SANKA ENT chain, enabling mutual complementarity in collaborative exchanges. In April 2026, a medical delegation from Samara, Russia, made a special visit to TreeENT’s Shanghai center for in‑depth discussions on ENT medical technology, treatment philosophies, and clinical practices. TreeENT also brings together nearly 100 renowned domestic and international experts, including the President of the International Rhinologic Society, distinguished Japanese physicians, and professors receiving special allowances from the State Council of China.

From Hangzhou to the world, TreeENT has spent a decade transitioning from a “regional specialty” to an “international quality” provider.

The Next Decade: From Hangzhou to the World

Looking back over the past ten years, TreeENT has written not a story of rapid expansion, but one of continuous upward alignment – alignment with international standards, alignment with patient expectations, and alignment with what healthcare ought to be. Starting from a single consultation room at Hangzhou 501 Plaza, to attracting patients who fly in from around the globe, TreeENT has demonstrated over the past decade that truly high‑quality healthcare knows no geographic boundaries.

Standing at this new starting point, TreeENT reaffirms its commitment to rigorously self‑discipline by international gold‑standard quality, to solidify its brand foundation through professional expertise, and to continue providing ENT care of the same high standard, quality, and warmth to people across China, compatriots from Hong Kong, Macau, and Taiwan, and friends from around the world.

About TreeENT
Founded in 2016 and headquartered in Shanghai, TreeENT operates across China with a multi‑city network in Shanghai, Hangzhou, Shenzhen, and Guangzhou. The organization is distinguished by its “integrated specialty care” and “minimally invasive surgery center” model, and operates in accordance with the dual international certifications of DNV Healthcare Quality and SGS Service Quality. It has served over 100,000 families and performed more than 10,000 high‑level minimally invasive surgeries to date.